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Culture matters even at the start

on Fri, 02/22/2013 - 14:41

A few days ago, Todd McKinnon asserted in a WSJ blog article that "long term success is not predicated on creating a world-class company culture." He also states "Forget about cultural fit and instead get people in the door that can create a beautiful product and bring passion to the problems your company is out to solve."

My friend Bob Mason blogged a response suggesting that people's beliefs on the importance of company culture would quickly shift to a quasi-religious battle between believers & non-believers.

Let me firmly place myself in the camp of those who believe culture, and